Source [url]http://money.ninemsn.com.au/article.aspx?id=872475[/url]
[img]http://money.ninemsn.com.au/img/articles/isnack.jpg[/img]
[quote]
Kraft renames ridiculed Vegemite 'Cheesybite'
7/10/2009 11:03:09 AM
By ninemsn staff
Kraft has moved swiftly to rename its new Vegemite product Cheesybite after the spectacular failure of its first choice iSnack 2.0.
The food company today revealed a public survey of 30,000 people had selected Cheesybite over five other far less flamboyantly-named contenders than the iSnack2.0.
Vegemite Cheesybite captured 36 percent of the vote to beat out nearest rivals Vegemite Smooth and Vegemite Vegemate.
The snack is a creamy cheesed flavoured vegemite that promises a smoother texture.
But consumers were not rushing to praise the new name, accusing it of being as bland as the new product.
Users of social networking site Twitter wrote, “cheesybite is ironic. the first thing i said when i ate that new stuff was "It's like Vegemite without the BITE."
In a statement released this morning, Kraft spokesman Simon Talbot positioned the newly christened Vegemite as a "popular name for a successful product".
"We have been overwhelmed by the response of the Australian public … it has been an insightful debate," he said.
The latest twist in the heavily publicised naming saga comes after the company bowed to public ridicule and dumped iSnack2.0 just days after it was released during the AFL grand final.
The name, selected from more than 48,000 entries nationwide, was also widely speculated to be a ploy by Kraft to generate publicity.
The company denied the claims, insisting iSnack2.0 had "simply not resonated with Australians".
The advent of Cheesybite comes as opportunists hit eBay in an attempt to flog iSnack-branded Vegemite to the highest bidder.
One iSnack item has already attracted 41 takers with a top bid of $67.[/quote]
Personally I'm glad for the change. iSnack was a shitty name.
What will it's name finally end up being?
Seems like they'll change it again next week because it didn't catch on.
I don't care what its called, if it tastes like shit I'm not eating it.
[QUOTE=Victor Leferve;17702592]I don't care what its called, if it tastes like shit I'm not eating it.[/QUOTE]
It's vegimite. What exactly are you expecting it to taste like?
Cheesybite is still pretty dumb
As long as it isn't called Vegemite. Vegemite sounds like a form of gangrene.
[QUOTE=doomkiwi;17702641]It's vegimite. What exactly are you expecting it to taste like?[/QUOTE]
I can't stand the stuff, it's so damned bitter.
What is this product anyways? Is it like.. cheese or something?
[QUOTE=Smoot;17702894]What is this product anyways? Is it like.. cheese or something?[/QUOTE]
Yeast extract.
Its good on bread.
[quote]spectacular failure[/quote]
I like that phrase
iSnack 2.0? What a horrible name.
What are you kids talking about? iSnack 2.0 sounds hip and cool.
[quote]Vegemite Cheesybite captured 36 percent of the vote to beat out nearest rivals Vegemite Smooth and Vegemite Vegemate.[/quote]
All shit names. Who are the fucking retards that are coming up with this crap? Do they only survey bogans living in alleyways or something? Because that's the only kind of person I can think of who could be so fucking retarded as to come up with names like "Vegemite Vegemate" (It'll go good with your holden, bro!) and 'Vegemite Smooth'. Vegemite Smooth? Vegemite Shit I say.
/rage
All crappy names. Long live the original and the best.
[QUOTE=Alex_DeLarge;17703502]What are you kids talking about? iSnack 2.0 sounds hip and cool.[/QUOTE]
These homies are down with the lingo..... dawg.
iCheezybitesnack 2.0 would've been better
[QUOTE=Sobek-;17703610]All shit names. Who are the fucking retards that are coming up with this crap? Do they only survey bogans living in alleyways or something? Because that's the only kind of person I can think of who could be so fucking retarded as to come up with names like "Vegemite Vegemate" (It'll go good with your holden, bro!) and 'Vegemite Smooth'. Vegemite Smooth? Vegemite Shit I say.
/rage
All crappy names. Long live the original and the best.[/QUOTE]
Vegemite smooth is a good name for it.
The whole point of the new product is that it's easier to spread.
This whole thing was a plan to rename it cheezybite without people raging :tinfoil:
People will be happy with anything after iSnack 2.0
[editline]01:25AM[/editline]
I've personally never eaten the stuff and we don't get it here to my knowledge so this whole thing is just funny to me.
Cheesybite.
Cheeseybyte. They're still trying to go for the computer theme, I see.
EDIT:
This is a bad omen!
[url]http://www.youtube.com/user/Cheeseybite[/url]
Should have called it Cheesybyte.
Still a misleading name, but it's better.
Apple iSnack. Just another shitty iProduct, but Vegemite is the manufacturer.
[QUOTE=Sobek-;17703610]All shit names. Who are the fucking retards that are coming up with this crap? Do they only survey bogans living in alleyways or something? Because that's the only kind of person I can think of who could be so fucking retarded as to come up with names like "Vegemite Vegemate" (It'll go good with your holden, bro!) and 'Vegemite Smooth'. Vegemite Smooth? Vegemite Shit I say.
/rage
All crappy names. Long live the original and the best.[/QUOTE]
"vegemite ahella hectic twin turbo, bro"
[editline]05:38PM[/editline]
[QUOTE=Faren;17703990]Vegemite smooth is a good name for it.
The whole point of the new product is that it's easier to spread.[/QUOTE]
Uh no the point of it is to taste like shit
[QUOTE=MS-DOS4;17704163]Cheesybite.
Cheeseybyte. They're still trying to go for the computer theme, I see.
EDIT:
This is a bad omen!
[url]http://www.youtube.com/user/Cheeseybite[/url][/QUOTE]
[quote]
This channel is all about naruto and runescape
My fav character off naruto is Naruto(He cool when he angry) ^.^
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[/quote]
:geno:
publicity stunt much?
So... why can't they just call it Vegemite?
because its not Vegemite?
Vegemite Smooth would have been a lot less stupid.
[QUOTE=jalit;17705337]Vegemite Smooth would have been a lot less stupid.[/QUOTE]
you're talking about Australia and a public survey here.
My friend submitted Niggerpaste :v:
Sorry for racism
I don't understand why stuff like this is posted so much
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