• IMAX partners with StarVR to bring VR films to cinemas
    6 replies, posted
[quote]Starbreeze, the company behind the 210 degree FOV VR headset StarVR are to work with large-scale cinema specialists IMAX to create “premium location-based VR” experiences “worthy of the IMAX brand”. It seems IMAX, the brand known for their huge, immersive cinema experiences and high resolution cameras, are doubling down on virtual reality. We heard yesterday that the firm is to become part of Google’s 360 video platform Jump, announcing it’s to supply cameras as part of a high resolution, VR film rig. Today, Starbreeze have announced that they are to partner with IMAX on a new initiative that aims to bring “premium” VR film experiences to public locations, all powered by Starbreeze’s high-FOV virtual reality headset headset StarVR. According to a press release, under the agreement, IMAX will create a “premium VR experience” that will leverage Starbreeze’s headset technology, StarVR, which provides a 210-degree full peripheral field of view, with the resulting experience being “worthy of the IMAX brand.” “As technology and entertainment options evolve, we continue to innovate and find new platforms to extend The IMAX Experience,” said IMAX Corp. CEO Richard L. Gelfond. “We believe VR is an area that holds tremendous promise and is a natural progression for IMAX given our established worldwide brand presence, our immersive entertainment technology know-how, and strong industry relationships with filmmakers, studios and exhibitors. Just as IMAX provides the best cinematic experience, Starbreeze is a pioneer in the burgeoning VR market and its headsets will deliver a wider, “IMAX-like” field of view to allow consumers to see, feel, move and play in new worlds in a powerfully immersive and realistic way. While our partnership with Google puts IMAX in the VR capture business, Starbreeze brings the capabilities in content distribution and delivery that, when combined, help us to establish a complete offering across the VR ecosystem.”[/quote] [url]http://www.roadtovr.com/imax-to-use-starvr-210-degree-fov-headset-for-premium-vr-film-experiences/[/url] [url]http://www.ubergizmo.com/2016/05/imax-will-offer-virtual-reality-content-in-theaters/[/url] [url]http://fortune.com/2016/05/20/virtual-reality-imax-movie-theater/[/url] [url]http://www.technobuffalo.com/2016/05/20/imax-vr-movie-theaters-2016/[/url]
I can see the conjunctivitis outbreaks happening already.
I think I'd rather have my head facing forward towards the screen instead of it swiveling everywhere due to 360 degree filming.
[QUOTE]According to a press release, under the agreement, IMAX will create a "premium VR experience" that will leverage Starbreeze’s headset technology, StarVR, which provides a 210-degree full peripheral field of view, with the resulting experience being [B]"worthy of the IMAX brand."[/B][/QUOTE] Considering [URL="http://www.npr.org/sections/monkeysee/2014/05/02/308939700/maintaining-the-imax-experience-from-museum-to-multiplex"]how[/URL] [URL="https://johncanfield.me/blog/brand-confused-world-imax-liemax/"]spotty[/URL] the "IMAX brand's" consistency has been over the past several years, I'm dubious.
[QUOTE=FunnyStarRunner;50381338]I think I'd rather have my head facing forward towards the screen instead of it swiveling everywhere due to 360 degree filming.[/QUOTE] I'm pretty sure that 180 degree videos will probably be more popular in movie theaters.
I think vr action movies are just asking for vomiting and sickness. Especially shaky cam films.
VR isn't the way to do 3D movies, at least it sure isn't just yet can we please just stop with the 3d movie crap
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