• Health professionals claim Scuderia Ferrari's barcode logo advertises Marlboro cigarettes
    15 replies, posted
[url]http://edition.cnn.com/2010/SPORT/motorsport/05/04/motorsport.ferrari.montezemolo.tobacco/?hpt=Sbin[/url] [release][img]http://www.mediabistro.com/agencyspy/original/500x_ferrari_barcode_1.jpg[/img] (CNN) -- Ferrari President Luca di Montezemolo has dismissed claims that his team's cars carry subliminal tobacco advertising as "ridiculous." Reports last week quoted several health professionals as suggesting the red, white and black barcode on Ferrari's Formula One cars and Felipe Massa and Fernando Alonso's overalls were a link to Marlboro cigarettes. Tobacco advertising in F1 was outlawed in 2005, yet reports claimed a spokesman for the European Public Health Commissioner said the barcode constituted potential subliminal marketing. The Times newspaper quoted John Britton, a Fellow of the Royal College of Physicians, as saying the barcode resembled the lower half of a packet of Marlboro cigarettes, and that it was "creeping branding". Under a law passed in both Britain and Brussels in 2002, it is an offence for a tobacco company to sponsor a sporting event. Phillip Morris, the owner of Marlboro cigarettes, is a long-standing sponsor of Ferrari, but Montezemolo has described the stories as "pointless." He told Ferrari's official Web site: "Frankly, I find this argument completely pointless and it is verging on the ridiculous to claim that the color red or a graphic design which shows a bar code could induce people to smoke. "At a time when, on the other side of the Atlantic they are fighting to provide a more equal health service, in the old continent of Europe, so called experts are racking their brains to come up with theories that have no scientific basis: I think there are more important matters to think about than a bar code. "Therefore, it's best not to waste any more time replying to this sort of nonsense or to those who are instrumental in wanting to stoke up the story."[/release] [IMG]http://imgur.com/j5rOH.gif[/IMG] Yeah, I'm not seeing it.
wow that is stupid (excuse my french)
I don't see it.
Actually looking at it makes me think of Coca Cola.
They're both red an white. That's it. It's just plain stupid, almost as bad as the orange and blue color conspiracy in the LMAO:picture thread.
Red, white, and black huh?
Fuck off "professionals". Stop trying to get money.
Who's used that color scheme before? Oh wait everybody.
If you're not into F1, it's noteworthy that Marlboro has been the main sponsor of the Ferrari team for decades, until recently of course. Here is Schumacher in 2001 with Ferrari... [img]http://members.home.nl/formule1.isnummer1.nl/f1/wereldkampioenen/wk2001_schumacher.jpg[/img] That barcode you see on the first image in the thread is actually Marlboro advertising, but it's not really subliminal, more a homage to their history. I mean no one is gonna know that the barcode means Marlboro. It's just a clever way to get around the advertising ban.
Go fuck yourself "Health professionals"
It's pretty much bullshit. Ferrari has always had red and white liveries, basically due to the Marlboro deal. So when they drop Marlboro, they're not going to change their internationally recognized colors.
[img]http://vercors.univ-savoie.fr/ressourcesenligne/cours_hh/new/LEA_L&C2/L&C2_02/flag_poland.gif[/img] Oh look guys I found this flag, as it's White and Red it's obviously subliminal advertising for Malboro.
I never thought it was for Marlboro until it was pointed out to me, by the full team name: Scuderia Ferrari Marlboro and people like this saying it's subliminal. But before, I thought it was a part of the car design.
[QUOTE=Meercat;21742851]I never thought it was for Marlboro until it was pointed out to me, by the full team name: Scuderia Ferrari Marlboro and people like this saying it's subliminal. But before, I thought it was a part of the car design.[/QUOTE] This. It's not subliminal, the barcode does mean Marlboro. Because they can't write it out anymore. It's hilariously clever.
[img]http://hunkerdownusa.files.wordpress.com/2009/06/campbells-soup-i-chicken-noodle-c1968-premium-giclee-print-c12985614.jpg[/img] I need a smoke.
[QUOTE=Wonky;21742960][img]http://hunkerdownusa.files.wordpress.com/2009/06/campbells-soup-i-chicken-noodle-c1968-premium-giclee-print-c12985614.jpg[/img] I need a smoke.[/QUOTE] [img]http://files.sharenator.com/family_guy_smoke_family_guy_smoke-s500x333-17659-580.jpg[/img]
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