• MSNBC Now Openly Bragging About Abandoning its Liberal Brand In New Ad
    27 replies, posted
[QUOTE]Although this has been a shift that has been a long time coming, MSNBC has now launched an ad campaign seeking to build on its Trump-fueled success with an appeal to conservatives that’s so ham-fisted, they actually had to clear it with Oscar Mayer‘s legal department first. Politico reports that as part of its rebranding, the network is now advertising its extensive slate of conservative commentators with an ad featuring the tagline “People might start accusing us of leaning too far to the right”: [QUOTE] In what is perhaps the network’s most overt symbol of the new tone, however, is another ad that will run in some conservative and mainstream outlets. The ad features some of MSNBC’s conservative and Republican contributors — like radio host Hugh Hewitt, GOP consultant Steve Schmidt and former RNC chairman Michael Steele — with a cheeky message: “People might start accusing us of leaning too far to the right.” Griffin cast the rebranding as just one more stage in MSNBC’s “evolution.” “MSNBC will turn 20 this year on July 15,” he said. “There have been so many evolutions, and look if you don’t evolve, in any medium, you’re going to lose. So I think we’ve been in a process of evolution and I feel very good about what we’re doing.”[/QUOTE] The report goes on to say that MSNBC has seen large improvements in ratings in the first quarter of the year, not coincidentally timed to its increased reliance on live coverage of Donald Trump rallies, frequent visits by Trump, and a variety of Trump-related programming. The shift comes after the network’s liberal “Lean Forward” campaign gave way to a purge of progressive voices, and a move toward more middle-of-the-road programming. We’ll see how this works out, but it’s an open question who this ad is supposed to appeal to. None of the contributors listed has anything close to credibility with conservative news consumers, while the overt pitch to the “other side” could potentially alienate left or center-left viewers. [IMG]http://static01.mediaite.com/med/wp-content/uploads/2016/06/3thum-300x202.jpg[/IMG][/QUOTE] [url]http://www.mediaite.com/online/msnbc-now-openly-bragging-about-abandoning-its-liberal-brand-in-new-ad/[/url] Short Article.
Cashing in on the Trump Train while it's profitable, not really surprised.
god the amercian news networks are such a BLOODy joke
This is not new, every time I had watched MSNBC they're either covering Trump or Hillary (mostly Trump though) ever since the start of the race. It's even funnier because Joe (Morning Joe) keeps asking "How did he become this popular?"
MSNBC are primarily a television based news organization. A lot of american liberals are young. A lot of young people use the internet over traditional news media. Ergo, if MSNBC wants more viewers, ratings, and ad revenue it will choose a conservative market over a liberal one for long term financial success.
Everytime I watch them do anything on Bernie it always starts out with "well look he's a socialist..." They can't even look past the label to read the platform
I do not want political bias news, I do not want news with a perspective, or a narrative, I want hard fuck my life but it's the truth news.
"People might start accusing us of leaning too far to the right" is a horrible tagline.
[QUOTE=Ithon;50446658]I do not want political bias news, I do not want news with a perspective, or a narrative, I want hard fuck my life but it's the truth news.[/QUOTE] There's no such thing as non-biased news. The key is people being open with their bias.
[QUOTE=sgman91;50446737]There's no such thing as non-biased news. The key is people being open with their bias.[/QUOTE] but you can do a good job mitigating it to nill if you try hard enough.
hooray, another fox news
[QUOTE=Ithon;50446758]but you can do a good job mitigating it to nill if you try hard enough.[/QUOTE] IMO, news that presents itself as non-biased is more dangerous than news that's just open with it's bias.
[QUOTE=sgman91;50446784]IMO, news that presents itself as non-biased is more dangerous than news that's just open with it's bias.[/QUOTE] Hit the goddamn mark there.
[QUOTE=TheHydra;50446768]hooray, another fox news[/QUOTE] so is fox gonna start leaning too far to the left now or [editline]2nd June 2016[/editline] i mean actually lean to the left and not whatever the alt-right cry about
[QUOTE=sgman91;50446784]IMO, news that presents itself as non-biased is more dangerous than news that's just open with it's bias.[/QUOTE] Only difference between the two is the 10 seconds it takes to realise the agenda of the "unbiased" one, ultimately both are as bad as each other.
[QUOTE=Riutet;50446841]Only difference between the two is the 10 seconds it takes to realise the agenda of the "unbiased" one, ultimately both are as bad as each other.[/QUOTE] I think you overestimate the political knowledge of the average person. Personally, I'm on the right side of the spectrum and know that FOX is biased to the right with people like Hannity being the most biased to the right, but I meet people on the right all the time who think FOX isn't biased at all. In the same breath I meet people on the left all the time who think MSNBC isn't biased at all. They honestly believe that their respective news stations just happen to be the only unbiased place to get news because it generally agrees with them.
[QUOTE=sgman91;50446965]I think you overestimate the political knowledge of the average person. Personally, I'm on the right side of the spectrum and know that FOX is biased to the right with people like Hannity being the most biased to the right, but I meet people on the right all the time who think FOX isn't biased at all. In the same breath I meet people on the left all the time who think MSNBC isn't biased at all. They honestly believe that their respective news stations just happen to be the only unbiased place to get news because it generally agrees with them.[/QUOTE] Too many people tend to prefer a living in a reality that conforms to their own views
[QUOTE=sgman91;50446784]IMO, news that presents itself as non-biased is more dangerous than news that's just open with it's bias.[/QUOTE]Eh, I prefer a source that tries to minimise it's bias (tho ofc I agree a source pretending to be completely unbiased is bollocks). Less effort to reach a clearer view on the matter with a variety of moderately to minimally-biased sources than it is to mash e.g. Breitbart and HuffPo's views on a topic together.
[QUOTE=Sableye;50446624]Everytime I watch them do anything on Bernie it always starts out with "well look he's a socialist..." They can't even look past the label to read the platform[/QUOTE] Not necessarily, Rachel Maddow had a great interview with him on her show once.
Too be honest whether you lean left or right or not, there are considerably more left leaning news sources than right ones and for varieties sake I don't think it'd be a bad thing adding one more conservative news source. But that's wishful thinking, I don't expect MSNBC to shift much.
Rather they do this, than the violent and extremist left wing.
[QUOTE=wystan;50449651]Too be honest whether you lean left or right or not, there are considerably more left leaning news sources than right ones and for varieties sake I don't think it'd be a bad thing adding one more conservative news source. But that's wishful thinking, I don't expect MSNBC to shift much.[/QUOTE] As far as 24 hours news channels goes there's Fox which is right biased,MSNBC which is left biased and CNN which is stupid biased.
I got bored of watching MSNBC once it became clear they were cheerleaders for the Democrats. I have no interest in watching my news through through the filter of a political party. I have no idea what this new shift right means, if it means anything beyond the 2016 election cycle.
[QUOTE=Kindashort;50450146]As far as 24 hours news channels goes there's Fox which is right biased,MSNBC which is left biased and CNN which is stupid biased.[/QUOTE] CNN tends to do better on international coverage than fox though. That network can't even cover a g7 summit without commenting on Obama's failures or terrorists.
MSNBC has been liberally biased for years. Should've just gone unbiased but I'm content to see a shift. Hopefully a more balanced conservative news outlet will help balance the market vs Fox News
MSNBC is okay when they're reporting on less-talked about stories, but a lot of time it's just political itch-scratching for democrats. I don't ever really dislike them but if you're already a liberal there's way more interesting things you could be reading about. Continuing to have varied guests come on the shows would be useful, deliberately pushing a more conservative brand in 2016 seems like a good way to make yourself look like silly.
Fox News is rightist circle jerking, CNN is corporate circle jerking, and MSNBC is left-leaning corporate circle jerking. Now we'll have a rightist corporate circle jerk instead!
[QUOTE=shadow_oap;50452720]Fox News is rightist circle jerking, CNN is corporate circle jerking, and MSNBC is left-leaning corporate circle jerking. Now we'll have a rightist corporate circle jerk instead![/QUOTE] Unless they fire basically the entirety of their staff there's no way they'll actually go the right.
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