How Food adverts are really made: Domino’s “Pulling the Cheese” Documentary

[ignhelper]

[video=vimeo;25748638]https://vimeo.com/25748638[/video]

[editline]20th August 2016[/editline]

Food styling and photography is really interesting, because your objective is to make it look good to eat, and not actually edible

[Jelman]

A lot of effort does go into it, especially burger adverts / fast food places

Also the chef has very valid points

[Crimor]

I remember mcdonalds canada doing a similar video a few years ago

[Thlis]

You have to wonder how many layers deep this commercial is in terms of preparation and editing.

[lekkimsm]

[QUOTE=Thlis;50914164]You have to wonder how many layers deep this commercial is in terms of preparation and editing.[/QUOTE]

There's also this one.

[video=youtube;oSd0keSj2W8]https://www.youtube.com/watch?v=oSd0keSj2W8[/video]

[Cpn Crunch21]

Wait, was this an elaborate commercial in it of itself?

Also, I remember reading somewhere that sometimes they use hairspray and shining products to make burgers buns look shiny and the cheese glisten.

[Laffle]

What a waste of time. The chef was right, those pictures at the end make me want pizza more than the commercial.

wait

[Thlis]

[QUOTE=Waffle Lord;50914305]What a waste of time. The chef was right, those pictures at the end make me want pizza more than the commercial.[/QUOTE]

Do you really think that the chef just pulled that out of nowhere?

This entire thing was a commercial.

[QUOTE=lekkimsm;50914227]There's also this one.

[video=youtube;oSd0keSj2W8]https://www.youtube.com/watch?v=oSd0keSj2W8[/video][/QUOTE]

This one I like more because it was informative and didn't have a trick element to the commercial itself.

[KorJax]

[QUOTE=Waffle Lord;50914305]What a waste of time. The chef was right, those pictures at the end make me want pizza more than the commercial.[/QUOTE]

I've got this great bridge I want to sell you

[IAmIroningMyDog]

SSSHHHHHhhh

[Downsider]

haha theyre really pullin' the cheese over our eyes

[gudman]

Oh that "this pizza stands out on its own, doesn't need no commercial bullshit, it's awesome and great, try it!" line really convinced me. Brb moving to whenever Domino's is.

Seriously though, chef's lines ruin it. McDonald's one is doing a much better job.

[Mr.Campin]

SSSHHHHHHHHH