The problem with the AAA games industry (most prominent in EA & Activision currently) and one that people need to realize that to these companies:
You, the "customer" are nothing but their cattle.
The employees? They are nothing but nigh worthless serfs and peasants to the high ups. The ones who have to toll under unpaid overtime and endless crunch due to poor management and the higher ups blindly chasing trends with dollar signs in their eyes, not to mention to afford the multi-million salaries of the executives.
Now the executive board, those are the employees with rights and who easily make a living. People who've succeeded in business school with all its inbred wank about what constitutes "good/smart business", who've been on other big companies running things and hanging out with other big business people and their wank circles.
The shareholders are their true customers, they are the ones they primarily listen to and the ones wishes they listen to.
Wish I had insider insight on what is their view on "good/smart business", but judging by what I've seen is that so much of it is based on short term profit.
Whether that be trashing nearly finished projects to "focus" on your current best-sellers, consumer goodwill be damned, or jampacking all new titles under the current cynical and manipulative post-launch monetization system, consumer goodwill and legality be damned, or selling your major shares and influence to the highest bidder (whether that be to a private enterprize or the subsidiary of a totalitarian government), future consequences be damned.
The problem with the inbred wank taught in business schools and circled around in the business elite social class is that it's all built around an artificially constructed ecosystem, with no apparent end-game in sight. As we can see by AAA and big mobile gaming companies, they for example having grand delusions of apparently being able to siphon exponentially increasing endless sums of money from their cattle-clientelle. Meanwhile manufacturing and energy companies are seemingly living under the illusion that the raw-materials are infinite and that waste just goes into a black hole. And yet for some reason we rarely if ever see signs of development towards sustainable long term plans.
Ubisoft is the only publisher who I think is doing mostly good and has a good live service systems to keep their games alive for years. EA keeps stumbling and Activision doesn't really have anything going for it.
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