For example when you see a commercial for the first time it seems pretty normal, but the second time you see it and you recall seeing it, you recall the commercial lasting longer. Why is this? Does anybody else have this?
It's because you touch yourself at night.
Edit: No really it's because after we do it once, we are familiar with the actions and I think we just anticipate the length of time it will take, therefore it seems shorter. This is why I always run better at cross country when I know the course. Just walking it or jogging it once helps so much for the actual race.
-snip-
well it's not only that
if you're using commercials as a specific example, sometimes initial advertisements are actually longer, before they get shortened for less time
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