• ASA investigating claims that ad is scaring delicate snowflakes
    35 replies, posted
[url]http://news.bbc.co.uk/1/hi/uk_politics/8317998.stm[/url] [quote]A £6m government ad warning about climate change is to be investigated by watchdogs over claims it is misleading and too "scary" for children. The Advertising Standards Authority has received 357 complaints about the Department of Energy and Climate Change's "bedtime stories" ad. The ad aims to make adults feel guilty about the impact their carbon emissions are having on their children's future. It is being used to promote DECC's Act on CO2 carbon reduction initiative. The minute-long ad, which launched on 9 October, features a father telling his daughter a bedtime story about "a very very strange" world with "horrible consequences" for children. It then goes on to show streets and houses underwater, with cartoon animals and people drowning and a jagged-tooth monster in the sky, representing global warming. It also includes scientific claims including the line: "The grown-ups discovered that over 40% of the CO2 comes from everyday things like keeping houses warm and driving cars." The government has already been prevented from screening the ad during children's programmes. But the ASA has still received complaints from parents saying it is too frightening, although most complainants questioned the scientific basis of the claim that climate change is man-made. An ASA spokeswoman said: "It is not just about the issue of climate change in this particular case. We have had a huge number of complaints about the science but also whether the ad itself is scary for children." She said the watchdog would be investigating whether the claims about climate change could be substantiated and whether the ad complied with taste and decency rules. But because of the complex issues involved the probe is likely to take longer than normal, she added. The authority could place further restrictions on when ad can be shown or ban it altogether, if the ad is found to be in breach of its codes. The campaign was launched after government research suggested more than 50% of people in the UK did not think climate change would affect them. Energy and Climate Change Minister Joan Ruddock last week defended the approach taken in the advertisement. She said: "The Department of Energy and Climate Change stands by the messages in the television ad, and the creative approach. "The ad is directed at adults, but we know that the proposition to 'protect the next generation' is a motivating one. "Climate change is not just a problem for generations of people far in the future, it is happening now, it affects us and our children, and we owe it to them to take action now to prevent its worst effects." [/quote] The advert in question: [media]http://www.youtube.com/watch?v=CMp8UiCNYas[/media] This coming from a country where we had shit like this just a few decades ago: [media]http://www.youtube.com/watch?v=BLhXTobrV_s[/media] [media]http://www.youtube.com/watch?v=Lx67rr8B7dk&feature=channel[/media] [media]http://www.youtube.com/watch?v=ej8TcZCgjCE&feature=related[/media] [media]http://www.youtube.com/watch?v=RBDqZp5hDQA&feature=related[/media] [media]http://www.youtube.com/watch?v=90AjMXpD5Hs&feature=related[/media] I could go on. And they're frightened by a fucking storybook? Disgraceful.
Children are pussies
Lol, it's making Children think that there house is going to be under the sea if they don't turn off their light.
The advertising standards in the UK are retarded. Not long ago there was controversy because an advert used the word "poo". Man the fuck up, overprotective mums, you're poor sweet innocent little darling will be a little shit whether the adverts are slightly unnerving or not. [b]EDIT:[/b] What did I spell wrong? Mum is supposed to be spelled like that.
That was an obscenely stupid advertisement.
Saw the advert, kind of stupid that there is such a negative reaction. It wasn't good but it wasn't that bad.
Propaganda campaign ftw.
Just let the england sink. Brits and Japanese are pretty much the only ones afraid of global warming and flooding. :v:
[QUOTE=Negrul1;17946699]The advertising standards in the UK are retarded. Not long ago there was controversy because an advert used the word "poo". Man the fuck up, overprotective mums, you're poor sweet innocent little darling will be a little shit whether the adverts are slightly unnerving or not.[/QUOTE] Our children are having babies, swearing, and shitting in bus stops by the time they're 13 anyway, I highly doubt that an advert is gonna have any effect on them, be it positive or negative. I'd hate to see what happens to these soccer moms if they see dearest Tarquin going to the toilet.
Let me rephrase that. We can argue all we want about global warming being real or not, whether or not our actions affect it, and the such. Either way, we really should be doing this stuff because where we get our energy from (cars, coal, natural gas) is still polluting the atmosphere and groundwater. i support this commercial's message, but not the way it goes about it.
I seriously doubt any children honestly care about this, it's their parents thinking they do and then stirring up shit. Whenever something is controversial and about children, chances are said children could not care less.
[QUOTE=gufu;17947198]Just let the england sink. Brits and Japanese are pretty much the only ones afraid of global warming and flooding. :v:[/QUOTE] Yeah it's not like if it's true it will destroy the eco system, atmosphere, swamp the west coast of America and basically ruin the planet. [B]ALSO[/B] Why is no attention being made to good science disproving that co2 is having as much an effect. [url]http://www.examiner.com/examiner/x-7715-Portland-Civil-Rights-Examiner~y2009m8d18-Carbon-Dioxide-irrelevant-in-climate-debate-says-MIT-Scientist[/url]
Lol at the puppy sinking. :v: Also the kid who drowned in shit or whatever that was.[QUOTE=gufu;17947198]Just let the england sink. Brits and Japanese are pretty much the only ones afraid of global warming and flooding. :v:[/QUOTE] You do know that flooding doesn't just affect islands, right? I'm on a major landmass, and I live across the street from the fucking ocean. Shit's not cool, brah.
[QUOTE=lazyguy;17946596] This coming from a country where we had shit like this just a few decades ago: [media]http://www.youtube.com/watch?v=BLhXTobrV_s[/media][/QUOTE] :ohdear: Also that advert isn't that bad, maybe a bit shocking but nothing graphic or something.
"Kids, turn your light off before bed or you'll die a horrible death and end up in a watery grave" :v: :tinfoil: I see that advert all the time, I have no clue why it could be considered scary.
This is why a large number of children report having nightmares and being extremely frightened by "Global Warming." I mean Fucking God Damn, they're children, let them have a childhood and THEN learn this shit when they are adolescents or at the very latest Teens. [editline]04:39PM[/editline] [QUOTE=Painseeker;17947406]"Kids, turn your light off before bed or you'll die a horrible death and end up in a watery grave" :v: :tinfoil: I see that advert all the time, I have no clue why it could be considered scary.[/QUOTE] Because you aren't a child.
Ok, I would be creeped out if I saw that as a kid.
Train games should be an Olympic event with bombs instead of rocks.
Ahaahahahahha what the fuck @ Videos
I don't think children are smart enough to give two shits.
[QUOTE=Levithan II;17950975]I don't think children are smart enough to give two shits.[/QUOTE] It is an inconvenient truth
I love how this is coming from the adults not the children in question. [editline]08:02PM[/editline] No one wants to see their "little angel" say something moderately intelligent. :v:
people need to learn that this climate change debate and whatnot that been going on is a huge scam... all it is, is that the earth is changing, we don't control the earth, so whenever anything happens like trees are not growing any acorns, oh fucking well...
[img]http://upload.wikimedia.org/wikipedia/commons/thumb/c/c5/Al_Gore%2C_Vice_President_of_the_United_States%2C_official_portrait_1994.jpg/480px-Al_Gore%2C_Vice_President_of_the_United_States%2C_official_portrait_1994.jpg[/img] Smug bastard.
[QUOTE=darkedone02;17953396]people need to learn that this climate change debate and whatnot that been going on is a huge scam... all it is, is that the earth is changing, we don't control the earth, so whenever anything happens like trees are not growing any acorns, oh fucking well...[/QUOTE] What are you talking about? All things must stay the same, I mean it's obvious that there could be no deviation in temperature since I'm comfortable to what it is right now.
When he started reading I was expecting a page where CO2 demons spewed forth and slaughtered children or something. When the commercial ended, I said aloud "That's fucking it?" Where the hell is the scariness?
When I watched the video in question I was like "meh". than I watched the first comparison movie and was like "holy fuck".
I didn't seem them complaining about Alfie's Home. (psst [url]http://sprelle.blogspot.com/2007/07/alfies-home.html[/url])
Those other videos: :wtc: the FUCK did I just watch
I practically started crying when the girl drank the poison.
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