If you’re not playing by 48 hours post wipe, you essentially become content for other players to feed on, particularly those with no life. To give a bit of insight on the matter, i believe a lot of people buy, and quit rust quickly after they realize what the meta is (time based). My advice to those people is to act as if its a weekly treat. Every Thursday, for example, when my server wipes, i pull together literally every man women and child i can into one big mega town. We usually get a big wall up, build creative and good looking houses (not boxes) and admire out creation and even kill a few people here and there. This, to me, is the most fascinating part of Rust. But no matter how many people i gather, or how big of a town we make, it never survives the night after the wipe.
After that, when everyone has guns, there is literally no point. For me, the meta ends there. Despite the fact i can whip together a gun pretty fast from nothing, at this point the vast majority of the bonehead 24/7 crews are just out killing and C4’ing everything in sight without a second thought, and for the most part (on my server anyways) all aspects of RP, social gameplay, and anything else goes right out the window. Everyone just becomes a mindless drone in a glorified call of duty match.
Treat wipe day like a weekly event, like church, or a nightclub lady’s night. You don’t expect to have that sort of experience more than once a week.